The designer behind the can that defined a generation of diet soda The Can Everyone Remembers Ask a TaB drinker to close their eyes and picture the soda can, and they won’t describe a logo. They’ll describe a color, a flash of electric pink that didn’t just sit on a shelf. It caught your eyeContinue reading “The Origin Story of TaB’s Pink Can”
Tag Archives: branding
Join the TaB Tattoo Movement: Share Your Story
Some fans show their love for TaB by stocking up. Some show it by saving every can they’ve ever opened. And then… there are the fans who take things a little further. We’ve been hearing whispers — stories of people who’ve made TaB part of their identity in the most permanent way possible. Let’s justContinue reading “Join the TaB Tattoo Movement: Share Your Story”
Trick or Treat for TaB!
Hey TaB lovers! 👋🎃 As the spooky season approaches, we have a trick or treat event for dedicated TaB drinkers out there. We know how much you miss that iconic pink can and the unique taste of TaB soda. That’s why the SaveTaBSoda Committee is brewing up a fun campaign to help us continue toContinue reading “Trick or Treat for TaB!”
